Are you new to the social media game? Well, here’s a pointer that we tell everyone… create a social media calendar! Ultimately, a social media calendar is an overview of your upcoming posts. While it seems fairly simple, it will save you lots of time and prevent major...
video
The Importance of Video Editing
It’s one thing to just make a video, it’s another thing to make a video well. Anyone can shoot a video using their iPhone nowadays, but when it comes to editing, the skills and knowledge typically fall short. As defined by Media College, video editing is...
Rose Equipment: Making Their Mark With Email Marketing
If you’re like Rose Equipment, you may have years and years of email addresses from clients, vendors, businesses, etc. However, the list isn’t getting utilized. This is where we stepped in — we have been able to help Rose Equipment use this valuable information to...
The Determining of Color: How is Color Perceived Around the World?
Have you ever heard of Paul Kay and Brent Berlin? In the 1960s, they conducted a study based off a simple color assessment, which involved twenty individuals having to identify 330 color chips by name. Their theory was if a specific language has a certain...
Getting Personal on Social Media
It’s amazing how social media can connect us with people from all over the world. With the help of social platforms, businesses can promote themselves and sell products at a relatively low price and without ever having to meet in person. As we come across and follow...
SEO Pyramid Strategy
Have you ever heard of Maslow’s Hierarchy of Needs? It’s a theory of psychology that prioritizes the most fundamental human needs over more advanced needs, like physiological and safety needs over esteem and self-fulfillment needs. The theory is that you can’t achieve...
Importance of Monthly Reports
At Transformation Marketing, we always say “it comes down to trust and results.” We build trust by providing transparency of our plan and sharing the results through our in-depth monthly reports. As we continue to work with clients and network with other companies,...
Back-to-School Marketing in 2021
Back-to-school shopping has been a little different in recent years. Last year, the back-to-school season was in the midst of COVID lockdowns and kids were preparing to do full-time online learning. This year, many students are gearing up for some normalcy as they...
Testing Out AudioEye Technology
How can technology lend a hand to accessibility and inclusivity? AudioEye is a digital accessibility platform that allows businesses to reach and retain accessibility compliance. Businesses can now eliminate barriers of digital content by using advanced artificial...








