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Recent Blogs
Instagram Updates
You’re missing out if you’re not using social media to connect with customers and attract new ones. Social media platforms are effective tools for building your brand and sending out messages. Instagram is one of the most popular sites, with more than 2 billion users...
Different Ways to Repurpose Your Content
When marketing your brand or products, there isn’t a one-size-fits-all approach. You need to get creative and find new ways to attract customers and generate interest in your company. However, sometimes new ideas can spring from old ones. For instance, reusing old...
The Importance of Using Content Calendars
Content marketing can be a powerful part of your brand's overall marketing strategy. High-quality content can help you build credibility for your brand and get more people to support your products or services. However, content marketing is a complex approach. It...
The Impact of Influencer Marketing
Influencer marketing was a huge trend in 2022. It was impossible to scroll through Instagram or TikTok without seeing paid content. The influencer industry will continue to grow this year, with brands securing even longer partnerships. If you're wondering what the...
How to Start a Successful Blog
Blogging has been around for ages. But decades later, many brands still use it for their inbound marketing strategy. With a blog, you can create valuable content for your target audience, attract more customers for your business, and boost revenue. A relevant and...
Advantages of Programmatic Advertising
Programmatic advertising is quickly becoming a staple in companies' digital marketing strategies. While it has numerous benefits for businesses, it's an intimidating world for beginners. It can be challenging to navigate the abbreviations and jargon within the field....
The Top Marketing Trends to Look Out for in 2023
Because of advances in technology and shifts in consumer needs, marketing trends are constantly evolving. For this reason, it's challenging for marketers of all levels to stay relevant to their audiences. But if one thing's for sure, inclusivity and diversity will...
The Top 5 LinkedIn Updates You Should Take Advantage Of
LinkedIn has come a long way. To become the best platform for job hunters and recruiters, it's constantly releasing new tools and features. These upgrades help users widen their network and give a lasting first impression. However, newcomers might find it all too...
The Ever-growing Popularity of Short-form Videos
Anyone who uses social media knows how popular short-form videos have become. They come in various forms, including Instagram Reels, YouTube shorts, and TikTok videos. Millennials and Gen Zs love content in this format because they're fast and easy to consume, taking...