Thanksgiving is just around the corner, which means the holiday shopping season is upon us. Holiday shopping sprees kick off with Black Friday and Cyber Monday and continues until the final hours of Christmas. The popularity of holiday shopping has surged, and many...
As an employer, are you familiar with online trends? Using these trends in job advertisements is a great way to attract and engage potential applicants. Not only do personalized ads show that you’re in-the-know, but it also shows your brand’s personality. For...
Video is growing day by day - and has completely changed how brands promote their businesses. If we look back at 2010, video was only used for large companies that had even larger budgets. If we fast forward to today, we know that is not the case anymore. Video...
In a broad sense, making a video is easy. You need a camera, a plan, and some light. Each of these on their own isn’t anything special, but if you know how to pair these three together, you can create some spectacular visuals. There are certain rules that should be...
In 2020, 85% of marketing professionals say video is an important tool in their marketing strategy. With the popularity of video, it is no surprise that people are capitalizing on this opportunity to create unique content. It is known that video marketing increases...
Today, when we watch an Instagram video on our phone or an intense movie filled with special effects on Netflix, we overlook the process that has made the video industry what it is. From the first cinematograph’s creation in the late 1890s to the first camcorder in...
For Complete Family Dermatology, we have merged traditional and modern marketing strategies. Overall, our goal was to drive more business to their clinics in southeast Nebraska, so we decided the best way to do that was by reaching a broader audience by using a...
Testimonials are an important tool that your business should be using. A testimonial provides social proof and helps build trust with your customers by having third-party endorsements. Using a testimonial on your website will help to identify your brand as reputable...
Employee retention can oftentimes be overlooked, but it is an incredibly important aspect of any company. Losing employees can lead to a drop in productivity, expensive costs, and overall low-spirited morale surrounding the company. In this blog, we will discuss what...