A Marketer’s Guide to Coupons

If you’ve bought something online, you’ve likely seen that blank box at the end of a checkout process asking for a promotion code. It’s always a triumphant feeling to enter those magic numbers and watch your order total become a fraction of what it was before. To put it frankly, consumers want to feel special. […]

laptop vector

Building an Online Presence

In this day and age, online marketing is a crucial part of any business strategy. Everywhere you turn, people are constantly on their phones, tablets or laptops. Some are holding conversations with friends or family, some are rushing to finish that report for work over their lunch break, and others are looking up the website or […]