Holiday spending for 2021 has the potential to reach new heights. The National Retail Federation (NRF) expects holidays sales to grow between 8.5% and 10.5% during November and December, which rings us in at a grand total between $843.4 and $859 billion of sales (yes,...
If your business isn’t on social media, then you’re missing out! Social media can provide you with significant value like connecting with new customers, getting feedback on your brand, and learning more about your audience and competitors. Before you jump online and...
Good photography takes skill. It involves a lot more practice and knowledge than people realize. If you’re at the point where you want to take full control of your camera to capture those “talented! brilliant! incredible! amazing! show stopping! spectacular!” photos...
When people think of social media marketing tools, their minds tend to go to “the giants” like Facebook and Twitter. While those two platforms do have a lot to offer, we’re here to tell you that it’s time to make a Pinterest business account (if you haven’t already)!...
You want to improve your rank on search engines? Well, one place that might make the difference for you is social media! Social media is a powerful tool when it comes to moving up in search engine results. Here are a few tips that you can do to improve your social...
Did you know that Pantone is the most widely used color matching system in every country? (Except Japan who uses the TOYO Color Finder and DIC Color Guide.) If you’re not a design guru and have never heard of Pantone, the Pantone Matching System (PMS) is a...
As a small business owner, networking is likely a top priority for you. Not only can networking have a positive impact on your business, but it can be an enjoyable activity for you personally. All in all, it’s a vital tactic that can accelerate the growth of...
BOO! Did we scare you? We’re big fans of Halloween at Transformation Marketing. Not only do we like the costumes and candy, but we also love all the fun and creative ideas that you can utilize during the spooky season. We’re confident that these Halloween marketing...
Hello October! It’s time to take full advantage of everything fall has to offer. Businesses should take part in fun holidays and seasonal trends to leverage their marketing. Knowing the do’s and don’ts of fall marketing will help your business rise to the next level. ...