Junky Jargon Face

What Junky Jargon Do You Hate?

Jargon, like everything, has its pros and cons. On one hand, it can give your company a voice, add authority, and can be used to communicate within the industry and between experts. On the other hand, it can isolate clients, kill conversations, and make you sound pretentious. It’s a double-edged sword: well-placed jargon can clarify, […]