Recruitment marketing has several advantages for businesses looking to engage potential new talent better. Recruitment marketing is a rising discipline emerging in human resource circles. It uses digital marketing strategies to better attract, engage, and secure new talent for companies. This gives businesses a competitive edge in finding the best new talent using search engines, social media, mobile sites, and emails.
When selecting a speaker or an actor for a commercial or video, it’s imperative to remember that s/he is the audience’s first impression of your brand. The end goal is to have a spokesperson that’s genuinely believable and is, therefore, one that your target audience will connect with. From silly to serious and everything in between, finding the perfect match for you is what we do best!
Some of you may have been involved with the process of creating a TV commercial. Maybe you weren’t the one who wrote the script or operated the camera… but maybe you were involved with the general ideas you wanted to convey and the approval of the script. Most people don’t know what all really goes […]