Research shows that 61 percent of shoppers are willing to buy from new stores during the holidays. Time is of the essence during the holiday season, as many people procrastinate buying gifts and leave themselves with less time and more urgency. This provides marketers with a double-edged sword: provide customers with content, but don’t waste […]
While this same philosophy applies to a multitude of platforms, I’m using WordPress in my example because the idea behind this blog came from…you guessed it, a website built with WordPress. We live in a “delete-happy” world and, while I’ll admit to being as purge-happy as it comes to making old files vanish, there is […]
It is not uncommon for people to compare the online world of the internet to the wild, wild west of old. And, like in the days of frontier living, cowboys and cattle rustlers, security should not be an afterthought. If websites are digital storefronts then not making sure yours is secure is like leaving the […]
