As marketers, we know that the industry is ever changing. An effective strategy two years ago might be ancient today. For instance, data from social media sites like Facebook made a tsunami in the marketing industry. But those days are probably a thing of the past due to the social site’s own missteps—consumers are skeptical […]
We see it all the time. Business owners are called weekly, sometimes even daily by reps letting them know of all the amazing marketing mediums they have to offer. Recently, I’ve gotten an extra taste of this. At the beginning of this year, I started my own little side hustle. I wanted to get something […]
It’s not a hot take to say that marketing is growing faster than ever. In fact, recent data from the Bureau of Labor Statistics shows the marketing industry ranks in the top 15 job occupations for growth in the U.S. With the ever-increasing amount of marketing campaigns and marketers, it’s becoming more difficult, and necessary, […]
