Best Facebook Live Videos

Facebook live videos have led to many new developments in the relationship between customers and their favorite brands. This makes creating a strategy for live broadcasts a smart branding idea for pretty much any business. It can seem intimidating to do live broadcasts, but there are many reasons to take the risk. Brands around the world are engaging their audiences in new ways, even when things go “wrong.” Business owners can sometimes underestimate the generosity of their target audience.

Should You Use a Focus Group for Your Next Campaign?

Properly using emojis and other types of shorthand can be very effective for businesses when done strategically. Emojis can be a productive part of your business’ advertising campaign that helps you connect better with customers. If used wrongly, emojis can be a turn-off for many. Knowing if and when to use emojis is as important as knowing how. In this article, you will be introduced to the basics of using emojis in your social media campaigns to best connect with your audience.