Most people think of TV viewing as watching programming on the TV screen. This is now changing as people are beginning to watch across multiple screens. Not only are they watching on other screens, but they are also participating in other activities while the...
So, I don't post on my Facebook page for weeks, or even months, what's the big deal? It's free. It'll be there when I get back, right? Wrong. If you abandoned your car on the side of the road and came back for it in a couple of weeks, would you expect to be there? And...
At Transformation Marketing in Lincoln, Nebraska, our goal is to help your business reach its full potential. In addition to stellar advertising and innovative social media campaigns, we know that the best way to get people buzzing about your business is with quality...
In this Shingerview, Shingy talks with Jeff Berman, President of BermanBraun. BermanBraun, currently known as Whalerock Industries, is known for content development and media for consumers. Jeff discusses the need for good content to please the consumer. "Test,...
Happy President's Day! In light of the holiday, we wanted to talk a little bit about the relationship between campaigning and marketing. If you really think about it, they're ever-so-close to being one in the same. You need to create your "brand" (or your platform),...
After watching the Super Bowl ads, how many brands can a viewer recall? Some can talk about their favorite brands, while others can remember an ad, but they may not recall the brand. After watching Super Bowl 49, many consumers discussed their favorite ads....
Today, in the spirit of Valentine's Day (which is coming up this weekend, in case you forgot), some of the members of the Bean Team wanted to share with you what we love about what we do, here at Transformation Marketing in Lincoln, Nebraska. Shannon Filing...
In 2015 (they have not announced a firm roll-out date as of yet) Facebook will be changing the way businesses market themselves on Facebook. Here is what Facebook had to say, "As a part of an ongoing survey, we asked hundreds of thousands of people how they feel about...
1. Increase your Traffic The most important reason to blog is Search Engine Optimization. Blogs can help improve your SEO with frequent and relevant content, helping you gain organic ranking. 2. Connect with your Audience Allowing your clients to get a sneak peak into...