You’ve heard that social media marketing is critical for driving engagement and boosting your online presence, so it’s natural to think the more, the better. If one Facebook post brings in one new customer, then 100 would bring in 100, right? While that might sound like a foolproof strategy, you should not overpost on social […]
Deciding which social network is best for business is a necessary part of constructing a social media campaign. Today, we’ll talk about some of the factors to consider when deciding whether Instagram or Facebook is better for your business.
In the wake of the Facebook data scandal and the GDPR, one of the areas this blog has attempted to cover and update readers on is the butterfly effect that will follow. One of these outcomes has already surfaced as Instagram ad spend is on the rise. The increase in ad spend on Instagram, a […]