Presents and gift bags

Holiday Marketing 101

Research shows that 61 percent of shoppers are willing to buy from new stores during the holidays. Time is of the essence during the holiday season, as many people procrastinate buying gifts and leave themselves with less time and more urgency. This provides marketers with a double-edged sword: provide customers with content, but don’t waste […]

group analyzing people

Surprising Marketing Statistics

Marketing today is moving at lightning speeds. This, coupled with the unprecedented amounts of data constantly tracked and collected, can make analyzing and discovering marketing trends feel overwhelming. To help you out, we gathered some of our favorite statistics we currently use to make our marketing decisions.   More than 46% of Americans will check […]