The year 2020 has shown the importance of digitalization. More than ever, we’re all communicating by social media posts, website updates, and of course, the beloved Zoom calls. It is clear that companies were able to quickly adapt to technology in the changing...
As a business owner, it is your goal to attract and bring in new customers. However, that is a lot easier said than done. It’s a challenge to juggle marketing on top of the responsibilities of managing your own business. So, you have to ask yourself, “Should I...
If you are a client of ours or follow us on social media, you’ve probably heard us rave about programmatic advertising. You might recognize the term but not truly understand what it means. Today, we’ll be walking through the basics of what programmatic advertising is,...
Instagram never fails to surprise us! Over the past year, Instagram has enhanced the user experience, improved business tools, and added new ways to support your favorite brands. Since they’ve rapidly been rolling out new Instagram features and functionalities almost...
Graphic designers do a lot of hard work every day! Without them, we would not have the beautiful designs and graphics that surround us. Here at Transformation Marketing, we love our very own graphic designer, Aubrie! All About Aubrie Throughout her whole childhood,...
Trends come and go, which is especially true for graphic design. Every year is an opportunity to reset and try something new (or in some cases, bring back something old). As we head into the spring of 2021, we’ve noticed that this year’s graphic designs have relied on...
It’s no doubt that customer service plays an integral part in the way a brand is perceived by the customers. When it comes to customer service, oftentimes brands are not praised or made aware of the good experiences they provide to customers. However, a brand will...
Over the past year, Facebook and Instagram Lives have exploded in popularity. These unique streaming platforms have allowed people to connect in real-time. It has provided a great opportunity for businesses, celebrities, influencers, and even the average Joe, to...
There are a plethora of design programs available on the internet. From photo editing to user interface design, it’s hard to figure out which are the best to use for what you need - especially if you’re on a budget. We recommend using these design platforms for your...