Which factors and elements are crucial to remember when tuning and updating your Search Engine Optimization? At Transformation Marketing we know there is a lot of different influences on your SEO, some small, some large, some complicated and some less. For that...
You may or may not know this, but the SEO value of video is not inherently high. This is because search engines are not able to watch video, so the only information they are able to gather is the text associated with the video. Colin Osing over at iMedia...
So many people ask us, "Why Panama?" or "What is it like working in Panama, Nebraska?" So, we thought we'd answer those questions by telling you what it means/what it's like to several of us at Transformation Marketing: Scott Lemon says: When I get to work each...
As you know, social media is ever-changing and here at Transformation Marketing, in Lincoln, Nebraska, we take keeping up with all of those changes very seriously. So, when Facebook started releasing all the updates they are ending the year with, we wanted to keep our...
I feel like November has just flown by! It wasn't too long ago that we were looking at Halloween ads with stereo-typically dumb horror movie victims, a disturbingly detailed homage to The Shining, and a giant-spider who likes plot-twists. Now, we are at the end of...
We would like to take a moment to welcome Tammi to the Transformation Marketing team in Lincoln, Nebraska! Tammi comes to us as our Financial Manager. She has learned a lot in her first month here and we are excited to have her on board! A little about Tammi: Tammi...
Calling this blog "Generation Z: The Next Generation" is a bit of a misnomer because, of course, Generation Z is comprised of the 10-20 year olds who are currently filling our schools and, for those at the upper end of the age spectrum, beginning to filter into the...
This week, iMedia Connection made a post about "2 ways to go viral – today," and after reading through them, you can use them as general marketing tips. I suppose, "going viral" at the simplest level, is the same as having good marketing. You start with a product that...
Recently, we ran into a situation where we were running ads for a client and they were running ads for themselves (but we did not know this). We weren't sure why this particular ad set was costing so much per click... until we learned that the client was also running...