We are so proud of our team here at Transformation Marketing. We have a phenomenal group of dedicated, passionate and talented people who make each and every piece of work we push out a success. This month, our team has been recognized for many of those successes – and truly every single department in our company had something to do with at least one of these campaigns. Congratulations to the entire team and thank you for making what we do possible!
Also, a huge thanks to the Lincoln Chapter of the American Marketing Association for a phenomenal event last week and to Graphic Design USA for continuing to publish such a great magazine.
Now, without further hesitation, we proudly accept the following awards:
Graphic Design USA – 2015 American Web Design Award
Studio Byrd Lowe – Website
Casey is a former member of the Bean Team and we were honored to have to opportunity to work on her website for her photography company. This was our very first parallax scrolling website and we could not be happier with out beautifully it turned out. Check it out: byrdlowe.com
American Marketing Association, Lincoln Chapter – 2015 Prism Award for TV Advertisement, Small Business
Liberty Arms – “Can’t Say That” Commercial
First, we just want to say how honored we were to win 3 awards in this category. Normally, the AMA only gives out 2 awards per category, a Prism Award and a Merit Award. However, 2 of our commercials tied for second place, you will see those listed below.
When Liberty Arms decided that they wanted to advertise using television, cable to be specific, they ran into a big problem. Due to local regulations, they couldn’t use the word “gun”. Well, we helped them find a clever way to get around that, and the results were phenomenal with many emailing and calling the owner personally to tell him how much they enjoyed his commercial.
American Marketing Association, Lincoln Chapter – 2015 Prism Award for Product or Services Brochure, Small Business
Transformation Marketing – Infographic Booklet
This is an internal piece we put together to help show off our graphic design work as well as give our clients and potential clients a glimpse at the importance of marketing with facts and information about all the services we provide. We also won a National Award for this piece from Graphic Design USA last year.
American Marketing Association, Lincoln Chapter – 2015 Prism Award for Special Event Marketing, Small Business
Star City Motorsports – 2014 Customer Expo Event
We had a short time to push this event (less than a month), but were able to get a direct mail piece, radio advertisements, and a social media campaign together and running effectively. How effectively? Before their 2014 Customer Expo, Star City Motorsports said they had yet to make many valuable sales at their event. At their 2014 Customer Expo Event, even after having to cancel the second day of the event due to weather, they SOLD OUT of one of the vehicles we had been pushing a promotion on.
American Marketing Association, Lincoln Chapter – 2015 Merit Award for TV Advertisement, Small Business
Contemporary Woods Furniture – Holiday Table Commercial
Contemporary Woods wanted to push their sales before the holidays – especially table sales for those who would be hosting families over the holidays. So, we created this great television advertisement to help them do just that. During the time the commercial ran, traffic to their website was up 57% over the last year.
American Marketing Association, Lincoln Chapter – 2015 Merit Award for TV Advertisement, Small Business
Contemporary Woods Furniture – Moving Sale Commercial
You did not read that incorrectly. We did win 2 Merit Awards in this category, as we discussed earlier, and we won them both for the same company! This particular commercial was made to help clear out inventory before Contemporary Woods moved to their new location, and they did! In fact, they moved $25,000 more in that time period than they normal move in that amount of time, which equated to about a 25% increase!
American Marketing Association, Lincoln Chapter – 2015 Merit Award for Marketing Campaign, Small Business
Roca Berry Farm – 2014 Season Marketing
Using Social Media, Grass Roots Marketing (Qualitative Marketing-B2B Calling), Strategic Media Placement, and Print Marketing, we were able to help Roca Berry Farm boost visits in their 2014 Pumpkin Patch Season. We had a short window of time (mid-June-mid-September) to build up excitement and then an even shorter amout of time (mid-September through October) to promote their open season. We helped them to gain 10,000 Facebook fans in 3 months, pushed posts on their Facebook page that got great interaction and reach (one of our posts reached over 300,000 people organically) and help make the most of their advertising dollars by getting them an cable for the first time. In the end, sales were up 25% over the previous year and we are currently gearing up to promote their 2015 season!
American Marketing Association, Lincoln Chapter – 2015 Merit Award for Social Media, Small Business
Anderson Credit Connection – Social Media Campaign
Although their social media accounts were much slower growing than Roca Berry Farm’s campaign, Anderson Credit Connection started with no social media presence. We helped them build a presence on Facebook, Twitter, Instagram, and Pinterest, connecting with their potential customers on platforms they know and use often. In the first two months of their campaign, there were at least 2 vehicles sold that they can trace back to finding them on Facebook.
Again, we are so very honored to have been presented with these 8 awards and are so proud of our team for all the hard work they put into not only these campaigns, but each and every campaign that comes out of this building. Thank you again for all your hard work and dedication.