In 2005, the word Facebook was beginning to buzz throughout college campuses all over the U.S. In 2008, Facebook was becoming a common household name. In 2009, Facebook was just one of the many social platforms that everyone was using. In 2010, Facebook made up for...
There are many things that go into making a successful landing page for a website. Which means, there are also many ways you could slip up to make your website take a turn for the worst. We've seen it all here at Transformation Marketing Bad Ad Rehab. Here are some of...
There are two ways website domain names could go bad. They could completely lose themselves and become expired (when owners don't pay attention to reminders that they need to renew). Or they could just be born that way. It's in their names and there's nothing you can...
No one's reading my blog. What do I do? This is not one of those, "if you build it, they will come" situations. I always say, you can put out the best content in the wold, but it won't make one bit of a difference if no one knows it's there! 1. Just keep...
Google Adwords offers advertisers the opportunity to place ads directly against their competitor's business name or even their specific products, but is the value of a sale worth the cost? Let's explore the pros and cons of advertising against competitors on Google...
Alright, readers. We are going to put you to the test today. We have found 20 catchy slogans listed bellow. See if you can name what company goes to each one. (The answers are listed at the end of the blog, but NO CHEATING!) 1. I'm loving it. 2. The quicker...
As a marketing company, we do a great deal of research on what companies are doing to grab the attention of their consumer. One thing that always catches our eye is guerrilla marketing. Guerrilla marketing is marketing at it's extreme. Marketing touches everyone, all...
Sports teams do it, fast food chains do it, soft drink products do it and corporate companies do it. Changing your company logo is scary, but almost every company goes through this at least once. (And they survive it!) The evolution of the logo doesn't mean the...
Before we jump into the discussion between PPC and Display ads, let's review what they are. Below are very simple definitions of each. Pay-Per-Click (PPC) - Paid links are shown on search engines and are ranked according to a variety of factors including but not...