It is not uncommon for people to compare the online world of the internet to the wild, wild west of old. And, like in the days of frontier living, cowboys and cattle rustlers, security should not be an afterthought. If websites are digital storefronts then not making...
About once every other month, we get this question from a client: “I got this thing in the mail saying I need to renew my domain name. Is it real?” The answer is almost always: “No. It’s a scam. We’ve already renewed your domain.” These scamming companies often send...
“What is Google Plus?” This is what our graphic designer chimed in as we started discussing the talk of Google Plus shutting down in one of our recent team meetings. If you share those same sentiments, this blog probably isn’t for you, as this social media platform...
You’ve worked hard. You’ve spent your marketing dollars. You’ve gained the client. Are you off looking for the next big thing already, or are you following that client through the sale? Unless you have some sort of product or service that a customer would only use...
Marketing today is moving at lightning speeds. This, coupled with the unprecedented amounts of data constantly tracked and collected, can make analyzing and discovering marketing trends feel overwhelming. To help you out, we gathered some of our favorite statistics we...
The buying cycle has gotten a bit more complicated with the evolution of and adoption of online in our daily lives. The online space is a large influencer and giant step in the buying process. People spend a great deal of time online for all sorts of purpose such as...
Having time management skills is not just one single skill - it takes practice and it also takes some trial and error to find what technique works best for you! Here are some tips for keeping your life less chaotic: 1. Set Goals: This is the most important tip...
(This is part 1 of a 2 part series by Joshua Kester - Gen Z-er and son of our Director of Online Marketing, April Kester) It is common knowledge that the environment in which we exist, in large part, shapes us as individuals. From our upbringing to the events that...
To many, it seems incredible to be in the fourth quarter of the year (us included). The fourth quarter is an interesting quarter as we see many businesses ramping up for holiday sales and others using the quarter to evaluate the current year’s marketing and planning...