Last week, the Bean Team took a closer look at Snapchat and the new features it has added to keep users intrigued. Just this week, Instagram fired back with some new changes as well. The app has created Instagram Stories, a feature that lives at the top of the...
Often, it's the photography that will make or break a website, brochure, flyer, or any other type of visual advertisement. Bad photography sticks out like a sore thumb and can seriously discredit the professionalism of a brand or business. If the photos in an...
Social media is primarily filled with user-generated content, interactions between individual people, and now, branding. The amount of sponsored content (posts that are paid for in order to reach more people) and other forms of social media advertising are on the...
Snapchat’s on a roll lately. Earlier this month, the massively popular photo-sharing app released a new feature called Memories. Previously, users were able to save Snapchat photos to their phones, but were unable to reopen or view them again within the app. Memories...
We’re about to drop a bomb on you, folks. The VCR will officially die by the end of the month. Ok, so maybe it’s not as shocking as we thought. In fact, when our video guy Charles told me about this, my first reaction was, “VCRs are still being made?” Before...
As technology evolves, marketing changes right alongside it. New platforms, applications, and strategies are being utilized across all industries. Consumer usage on mobile and multi-screen is higher than ever as consumers are accessing their content on smartphones,...
By now, you're probably sick of hearing about the Pokémon Go phenomenon, and honestly, I can’t blame you. It's gotten so invasively popular that one developer has even created a plug-in that will filter out all information related to it in your browser so you don't...
The Transformation team has been working up a sweat in the past few months (and no, not just because of the brutal summer heat). As always, we're busy working with both old and new clients to reach various marketing goals. Check out some of the latest projects...
Ok, so you've got a cool brand. You've got a great product. And now you've got to get the word out about them. So you decide to make a commercial. And, you know what? It's got a pretty solid concept. But...uh...that actor of yours? He's got a monotone voice and has...