HOW WE STARTED

HOW WE STARTED

A BRIEF HISTORY

Transformation was founded in 2002 by me, Shannon, with help, encouragement, and insight from my husband, Travis. Travis previously worked full time in media sales and I came from a bank management background. Together, we each used our marketing knowledge and project management skills to create Transformation Marketing. We found that our common sense approach and the honest relationships we built were the start of something great. In the beginning, most of our clients worked with us for media services, but the agency grew, and we now offer a full line of services including graphic design, website development, TV and radio production, online marketing, and consulting services.

With this expansion came an increased need for talent. In 2007, Travis joined the company full time, furthering its growth. In October 2011, we bought our current building and moved in March of 2012. We added on another six offices the following year and filled the additional space with more team members. Through the years, we have gained many clients, but the exciting part of our story is that we have a client retention rate 14x greater than the industry average. We have stayed true to our roots by letting our staff work within their talents and strengths. We feel that this has been key to our success and client satisfaction. You’ll love us….you’ll really love us.

A BRIEF HISTORY

Transformation was founded in 2002 by me, Shannon, with help, encouragement, and insight from my husband, Travis. Travis previously worked full time in media sales and I came from a bank management background. Together, we each used our marketing knowledge and project management skills to create Transformation Marketing. We found that our common sense approach and the honest relationships we built were the start of something great. In the beginning, most of our clients worked with us for media services, but the agency grew, and we now offer a full line of services including graphic design, website development, TV and radio production, online marketing, and consulting services.

With this expansion came an increased need for talent. In 2007, Travis joined the company full time, furthering its growth. In October 2011, we bought our current building and moved in March of 2012. We added on another six offices the following year and filled the additional space with more team members. Through the years, we have gained many clients, but the exciting part of our story is that we have a client retention rate 14x greater than the industry average. We have stayed true to our roots by letting our staff work within their talents and strengths. We feel that this has been key to our success and client satisfaction. You’ll love us….you’ll really love us.

TM TIMELINE

2003
Jun 28

Humble Beginnings

Transformation Marketing began under the name “In With The Assist”            
2004
Jun 28

Ch-ch-ch-changes

Changed name to Transformation Marketing Transformation Marketing Logo  
2005
Jun 28

Moving on Up

Moved business into leased space at Farmers and Merchants Bank in Panama. Farmers and Merchants Bank Panama              
Aug 17

We Have Liftoff!

Launched our first website. illustration: Icon of laptop with www in the display                
2007
Jun 28

Travis Joins Transformation Marketing

Sep 17

Cha-Ching!

Launched our first e-commerce site. illustration: shopping cart full of web icons and various items                
2009
May 07

Blogs Have More Fun

We posted our very first blog. Graphic: Badge, Welcome to Our Marketing Blog; News and info from the bean team
Oct 17

Some say it’s legend, but we argue it is only legendary.

Our first Social Media campaign. icon: social media logos                  
Nov 17

Pay-Per-Click

Created our first PPC campaign. computer mouse in shape of pointer with dollar sign on mousepad that says click                
2010
Oct 07

When you post graffiti on my wall, it’s deFacebook.

Joined Facebook and Twitter 
illustration: two hands hold tiles with facebook and twitter logos
                   
2011
Jan 07

You Should be in Pictures

Joined the YouTube community and uploaded our first video. Youttube Logo
Jun 28

Growing Pains

2 became 3 with our first hire! silhouettes of three people
Aug 28

Graphic Content

Brought graphic design position in-house. illustration: Professionally designed brochure example     
Oct 28

Expanding

Broke ground on new offices. Construction of new building                  
2012
Mar 28

Move on Over

Moved into new offices. Entrance of new office                    
Mar 28

Socially Awesome

Brought social media services in-house. illustration: social media, brand                      
May 07

Success!

illustration: silver badge, 2012 Merit Award     Merit Awards for Marketing Campaign, Corporate Identity and Social Media
Jun 07

Very Pinteresting

Joined Pinterest and started pinning our work and our blogs.
pinterest.com/transmarket/ Pinterest logo
2013
Jan 07

@transformationmarketing

Joined Instagram. Our first post was a sneak peek of a website we were working on that later went on to win a national award. Instagram logo
Jan 28

Started Intern Program

Fun Fact: We hire 1/3 of our interns! Intern on phone call                
Mar 28

Groundbreaking

Broke ground on a new addition.                    
May 07

Gold Star for Us!

illustration: gold badge, 2013 Prism Award Winner   Won our first Prism Award for Social Media   illustration: silver badge, 2013 Merit Award   Merit Award for Graphic Design
May 28

You Should Be In Movies

Brought video production in-house. illustration: videography equipment              
May 28

2nd place Micro-Entrepreneurship Award

Shannon and Travis Filling recieving award for 2nd place in Micro-Entrepreneurship                          
Aug 07

Expect the Unexpected

illustration: Bean Team Icon Started using the phrase “bean team” when referring to our staff.   The Story of the Bean   We can’t count the number of times that we have been asked what the “bean” means in our logo. Some would argue that very few logos have a lot of significance behind them, but all marketers would agree that logos should be unique. Our old logo used that overused “swoosh” graphic found in varying formats, from the famous shoe, Nike, to local technology companies. In the end, a logo should be memorable and allow you to stand out, which is why we developed the bean. We believe the bean should remind you to expect the unexpected and that talent is about people, not location.
2014
May 28

All We Do Is Win

illustration: silver badge inscribed with 2014 Merit AwardAMA Merit Awards for Logo, Video, TV Commercial, Web Design, Graphic Design         illustration: gold badge inscribed with 2014 GD USA Award   Graphic Design USA for Web Design and Graphic Design    
Jun 07

Blog Ambition

Posted our 500th Blog   cupcake with candle displaying the number 500                  
Jul 07

Read All About It!

We are featured in Graphic Design USA Magazine for our award winning website design.
2015
Jan 28

Interwebs

Brought web services in-house. illustration: desktop, laptop, tablet, and mobile phone showing a website
May 28

Winner, Winner, Chicken Dinner

AMA Merit Awards for Social Media, 2 TV ads, Marketing Campaign Prism Awards for Special Event, TV Ad, Graphic Design A.M.A. Awards on Display                      
2016
May 28

I’d Like to Thank the Academy…

3 AMA Merit Awards (Graphic Design, Social Media, Marketing Campaign) 3 Prism Awards (Marketing, Newspaper Ad, Special Event) illustration: Gold Ribbon            
Jul 17

What Grows in the Bean Patch?

Launched “Bean Patch”   bean team icon   Believing that communication is the key to transparency and success, we created the Bean Patch, which is TM’s exclusive platform for project management and communication with clients.
Aug 17

tmbeanteam

Joined Snapchat Snapchat logo                      
Oct 28

Welcome to the Big O

Opened Omaha sales office. Entrance of Sales office                    
Nov 17

Making the Old New Again

Purchased new conference center and started renovations.   Before Renovations: new conference center                          
2017
Jan 07

Certifiable

illustration: Badge, google adwords certified    Became Google Adwords Certified and brought PPC (Pay-Per-Click) in-house.      
Feb 17

Driven to Be the Best

Launched our new in depth reports for clients who utilize our new amazing, results driven, 360° Online Marketing Strategies. illustration: inspection of website with magnifying glass                
May 28

We’re Just Awesome

3 AMA Merit Awards (Video, Digital Ads, Marketing) 1 AMA Prism Award (Digital Ads) illustration: hand raising a trophy            

TM TIMELINE

2003
Jun 28

Humble Beginnings

Transformation Marketing began under the name “In With The Assist”            
2004
Jun 28

Ch-ch-ch-changes

Changed name to Transformation Marketing Transformation Marketing Logo  
2005
Jun 28

Moving on Up

Moved business into leased space at Farmers and Merchants Bank in Panama. Farmers and Merchants Bank Panama              
Aug 17

We Have Liftoff!

Launched our first website. illustration: Icon of laptop with www in the display                
2007
Jun 28

Travis Joins Transformation Marketing

Sep 17

Cha-Ching!

Launched our first e-commerce site. illustration: shopping cart full of web icons and various items                
2009
May 07

Blogs Have More Fun

We posted our very first blog. Graphic: Badge, Welcome to Our Marketing Blog; News and info from the bean team
Oct 17

Some say it’s legend, but we argue it is only legendary.

Our first Social Media campaign. icon: social media logos                  
Nov 17

Pay-Per-Click

Created our first PPC campaign. computer mouse in shape of pointer with dollar sign on mousepad that says click                
2010
Oct 07

When you post graffiti on my wall, it’s deFacebook.

Joined Facebook and Twitter 
illustration: two hands hold tiles with facebook and twitter logos
                   
2011
Jan 07

You Should be in Pictures

Joined the YouTube community and uploaded our first video. Youttube Logo
Jun 28

Growing Pains

2 became 3 with our first hire! silhouettes of three people
Aug 28

Graphic Content

Brought graphic design position in-house. illustration: Professionally designed brochure example     
Oct 28

Expanding

Broke ground on new offices. Construction of new building                  
2012
Mar 28

Move on Over

Moved into new offices. Entrance of new office                    
Mar 28

Socially Awesome

Brought social media services in-house. illustration: social media, brand                      
May 07

Success!

illustration: silver badge, 2012 Merit Award     Merit Awards for Marketing Campaign, Corporate Identity and Social Media
Jun 07

Very Pinteresting

Joined Pinterest and started pinning our work and our blogs.
pinterest.com/transmarket/ Pinterest logo
2013
Jan 07

@transformationmarketing

Joined Instagram. Our first post was a sneak peek of a website we were working on that later went on to win a national award. Instagram logo
Jan 28

Started Intern Program

Fun Fact: We hire 1/3 of our interns! Intern on phone call                
Mar 28

Groundbreaking

Broke ground on a new addition.                    
May 07

Gold Star for Us!

illustration: gold badge, 2013 Prism Award Winner   Won our first Prism Award for Social Media   illustration: silver badge, 2013 Merit Award   Merit Award for Graphic Design
May 28

You Should Be In Movies

Brought video production in-house. illustration: videography equipment              
May 28

2nd place Micro-Entrepreneurship Award

Shannon and Travis Filling recieving award for 2nd place in Micro-Entrepreneurship                          
Aug 07

Expect the Unexpected

illustration: Bean Team Icon Started using the phrase “bean team” when referring to our staff.   The Story of the Bean   We can’t count the number of times that we have been asked what the “bean” means in our logo. Some would argue that very few logos have a lot of significance behind them, but all marketers would agree that logos should be unique. Our old logo used that overused “swoosh” graphic found in varying formats, from the famous shoe, Nike, to local technology companies. In the end, a logo should be memorable and allow you to stand out, which is why we developed the bean. We believe the bean should remind you to expect the unexpected and that talent is about people, not location.
2014
May 28

All We Do Is Win

illustration: silver badge inscribed with 2014 Merit AwardAMA Merit Awards for Logo, Video, TV Commercial, Web Design, Graphic Design         illustration: gold badge inscribed with 2014 GD USA Award   Graphic Design USA for Web Design and Graphic Design    
Jun 07

Blog Ambition

Posted our 500th Blog   cupcake with candle displaying the number 500                  
Jul 07

Read All About It!

We are featured in Graphic Design USA Magazine for our award winning website design.
2015
Jan 28

Interwebs

Brought web services in-house. illustration: desktop, laptop, tablet, and mobile phone showing a website
May 28

Winner, Winner, Chicken Dinner

AMA Merit Awards for Social Media, 2 TV ads, Marketing Campaign Prism Awards for Special Event, TV Ad, Graphic Design A.M.A. Awards on Display                      
2016
May 28

I’d Like to Thank the Academy…

3 AMA Merit Awards (Graphic Design, Social Media, Marketing Campaign) 3 Prism Awards (Marketing, Newspaper Ad, Special Event) illustration: Gold Ribbon            
Jul 17

What Grows in the Bean Patch?

Launched “Bean Patch”   bean team icon   Believing that communication is the key to transparency and success, we created the Bean Patch, which is TM’s exclusive platform for project management and communication with clients.
Aug 17

tmbeanteam

Joined Snapchat Snapchat logo                      
Oct 28

Welcome to the Big O

Opened Omaha sales office. Entrance of Sales office                    
Nov 17

Making the Old New Again

Purchased new conference center and started renovations.   Before Renovations: new conference center                          
2017
Jan 07

Certifiable

illustration: Badge, google adwords certified    Became Google Adwords Certified and brought PPC (Pay-Per-Click) in-house.      
Feb 17

Driven to Be the Best

Launched our new in depth reports for clients who utilize our new amazing, results driven, 360° Online Marketing Strategies. illustration: inspection of website with magnifying glass                
May 28

We’re Just Awesome

3 AMA Merit Awards (Video, Digital Ads, Marketing) 1 AMA Prism Award (Digital Ads) illustration: hand raising a trophy            
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