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Tag Archives: nebraska

Combining Digital Video with TV Advertising

Digital is becoming one of the quickest developing media platforms for consumption. This is why TV is now merging with digital media. Instead of going away, television is changing to fit what the consumer wants.   “Last November, Nielsen reported that the audience for online video was expanding by a whopping 60 percent per month.” […]

Top 5 Elements of Good Web Design [INFOGRAPHIC]

Your website is like your digital storefront. It’s just as important for it to be as inviting and appealing as your physical place of business. In this infographic, we show you the top elements to consider when creating a website you can be proud of! 1. Space Like any good design, a web page needs […]

The Dangers of Leaving your Facebook Page Inactive

So, I don’t post on my Facebook page for weeks, or even months, what’s the big deal? It’s free. It’ll be there when I get back, right? Wrong. If you abandoned your car on the side of the road and came back for it in a couple of weeks, would you expect to be there? […]

Shingerview: Jeff Berman

In this Shingerview, Shingy talks with Jeff Berman, President of BermanBraun. BermanBraun, currently known as Whalerock Industries, is known for content development and media for consumers. Jeff discusses the need for good content to please the consumer.   “Test, Measure, Optimize.” This is what Jeff Berman, says about content. He repeats it again to show […]

All You Need to Know About SEO [INFOGRAPHIC]

Here is how we work SEO (Search Engine Optimization) at Transformation Marketing in Lincoln, Nebraska, step by step. Step 1: SEO Audit of Current Website Comparison of Competitors Install Google Analytics on Site Step 2: Fixing Issues on the Website Create Keywords for Each Page Install a blog and begin creating content Step 3: Integrate […]

Most Effective Super Bowl Brands

After watching the Super Bowl ads, how many brands can a viewer recall? Some can talk about their favorite brands, while others can remember an ad, but they may not recall the brand.   After watching Super Bowl 49, many consumers discussed their favorite ads. Brands were not only discussed on social media platforms, but […]

What we love about what we do

Today, in the spirit of Valentine’s Day (which is coming up this weekend, in case you forgot), some of the members of the Bean Team wanted to share with you what we love about what we do, here at Transformation Marketing in Lincoln, Nebraska.   Shannon Filing (President) I love the process of learning my […]

Turning Negative into a Postitive [INFOGRAPHIC]

We’ve had businesses tell us before that they don’t want to be on social media because they don’t want to open themselves up to be ridiculed online. Well, for two reasons, that shouldn’t be how you think. 1. People are going to say what they want online whether you’re there to join the conversation or […]