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Tag Archives: nebraska

The “Luck” in having a Full Service Marketing Agency

Are you feeling lucky? If you said yes, you must have a full-service marketing agency in your corner of the ring! Those who have gone from having their marketing pieced out; the cable company is creating their television advertisement, the radio station is putting together their radio spot, the print house is designing their business […]

Why You Should Invest In Video

Investing your marketing money into video can be very important. Video can be a crucial part of a company’s strategy – when produced correctly, video can be well worth the investment.   Video is essential for your marketing plan because it can be used across multiple screens. This means that video can be seen on […]

Video Gives You Immediate Payback

Many people now enjoy watching videos daily. Video has become a necessity for most companies and many viewers enjoy watching videos over reading material. These videos can be made into advertisements or commercials, which can persuade a viewer’s decision when making a purchase.   Even though video is now essential, some companies still do not […]

Luck – It’s not enough when it comes to media placement

Media placement is very difficult, especially when you are relying on media reps to lead you to the best place to spend your marketing dollars. Here are a few helpful hints when planning your media placement. Forget your favorites First, take your personal preferences out of the equation. Too often, people want to hear their […]

Top Viral Ad Videos – Feb 2015

It’s March and it is just in time for the top ads from February. This month, we will be looking at ads from Ford and Android.   The Ford Mustang commercial, “Speed Dating,” was created to promote the 2015 Ford Mustang in a very interesting way. They begin by putting hidden cameras in to the car […]

The Luckiest Team

Since St. Patrick’s Day is right around the corner, we asked our team members to tell us why they feel so lucky. After seeing everyone’s responses, we think we may have the luckiest team around! Shannon Filing (President) I feel lucky to be able to build this company with my husband. To be able to […]

Social Media Campaign – Luck or Strategy

This month, in light of St. Patrick’s Day, we are going to talk a little bit about the difference between a “lucky” marketing campaign and a marketing campaign that has experience, strategy and research to back it up. At Transformation Marketing in Lincoln, Nebraska we don’t leave our marketing campaign or the marketing campaign of […]

Combining Digital Video with TV Advertising

Digital is becoming one of the quickest developing media platforms for consumption. This is why TV is now merging with digital media. Instead of going away, television is changing to fit what the consumer wants.   “Last November, Nielsen reported that the audience for online video was expanding by a whopping 60 percent per month.” […]

Top 5 Elements of Good Web Design [INFOGRAPHIC]

Your website is like your digital storefront. It’s just as important for it to be as inviting and appealing as your physical place of business. In this infographic, we show you the top elements to consider when creating a website you can be proud of! 1. Space Like any good design, a web page needs […]