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Tag Archives: market

Whack-A-Mole Marketing doesn’t work!

A common trend we are seeing is what we call the “Whack-A-Mole” or “Now you see it, Now you don’t” approach to advertising; radio stations in particular are promoting these plans to entice advertisers to reach a “broader market”. In actuality, they are making your marketing completely ineffective. The pitch/plan they present is you sign […]

Teenagers and Facebook

I read an article about a month or so ago about why teenagers don’t use Facebook anymore. It was screenshots of several different posts where parents embarrass the heck out of their children. Now, when I started using Facebook, it was only for college students. So, I got hooked young and by the time my parents […]

Twitter Rivals Facebook With The Under 20 Crowd

According to Piper Jaffray’s most recent semi-annual teen research project, Twitter is gaining some pretty serious momentum when it comes to social networking sites and teens. Of the teens polled, 93% state that they routinely use social networking sites. Now, that 93% portion is no surprise. However, the fact that 30% of those polled now […]

3 Simple Rules to More Successful Email Campaigns

 Email marketing has become increasingly difficult. Everyone “out there” seems to have found my email address and are doing their best to clog up my account. Each morning I spend 20-30 minutes going through these emails, looking for the next big “differentiating idea” to help our clients stand out via this medium. Now, I don’t […]

Transformation Marketing on the Android Market

According to our research, the use of Android devices has increased by 22% in America since 2009, with women, ages 35-54, being the most active users of their mobile devices. (Not teenagers, as many would believe.) Therefore, we are seeing an increase in demand for Mobile Applications on the Android Market. As we like to […]

Transformation Marketing on the Android Market

According to our research, the use of Android devices has increased by 22% in America since 2009, with women, ages 35-54, being the most active users of their mobile devices. (Not teenagers, as many would believe.) Therefore, we are seeing an increase in demand for Mobile Applications on the Android Market. As we like to […]