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Tag Archives: Campaign

Most Watched Video Campaigns of 2014

We are closing in on the end of the year; so expect to start seeing a bunch of “Year in review…” or “Countdown of 2014’s [insert topic]” posts to start popping. To help get things started, iMedia Connection has posted the “Top 10 most-watched video campaigns of 2014.” Through a bunch of fancy math, they […]

Small Business Saturday Special

We know that Small Business Saturday is over, but we’re still encouraging you to shop small! And we are also offering a very special present to new social clients who sign up to start their social media campaign with Transformation Marketing in Lincoln, Nebraska between now and December 24! When you sign your contract on […]

Facebook Ads – 1 Campaign at a Time, Please!

Recently, we ran into a situation where we were running ads for a client and they were running ads for themselves (but we did not know this). We weren’t sure why this particular ad set was costing so much per click… until we learned that the client was also running ads. Here’s the deal… Facebook […]

Social Media Mishaps – Over Posting [VIDEO]

This week in our Social Media Mishaps Video Blog series on the 8 most common mistakes business owners make when running their social media campaign, we talk about over posting. The more you post, the better, right? Well, look at it this way: If someone tells you to remember one thing, it’s not too hard, […]

Social Media Mishaps – Strategizing [VIDEO]

This week in our Social Media Mishaps Video Blog series on the 8 most common mistakes business owners make when running their social media campaign, we look at strategizing. Many business owners think, “Strategy? It’s just Facebook, it’s not like I’m spending money or placing radio or television spots.” But that’s where they go terribly […]

Social Media Mishaps – Not Allowing/Deleting Posts [VIDEO]

This week on our Social Media Mishaps Video Blog series on the 8 most common mistakes business owners make when running their social media campaign, we take a look at what happens when you don’t allow fans/followers to post on your Facebook Timeline or worse: you delete their posts. When business owners (or the people […]

Social Media Mishaps – Choosing Social Platforms [VIDEO]

This week in our Social Media Mishaps Video Blog series on the 8 most common mistakes business owners make when running their social media campaign, we’re going to take a look at choosing which social media networks to put your business on. For some, this seems easy: all of them! For others, they pick one, […]

Social Media Mishaps – Not Responding to Posts [VIDEO]

This week in our Social Media Mishaps Video Blog series on the 8 most common mistakes that business owners make when running their social media campaign, we take a look at responding (or, in most cases, not responding). It’s SOCIAL media. Don’t forget that first word – it’s the most important. Keep the conversation going […]

Social Media Mishaps – Hiring a Social Media Strategist [VIDEO]

Over the next several weeks, we are going to take a look into some of the most common mistakes business owners make when running their social media campaign with our Video Blog Series entitled “Social Media Mishaps”. Today, we start from the beginning, by looking at one of the first and biggest mistakes made by […]

What Types of Brand Videos Should You Have on Your Website?

People like to watch brand videos online. Do you believe me? You should, because for one: I’ve never lied to you before, and two: According to MarketingCharts.com, 6 in 10 adults say they watch videos when they visit a brand website with video content, and 4 in 10 prefer watching a brand video over reading […]